Latest News & Insights
How to get a Google Featured Snippet.
Google Ads Grant for Non-Profits in NZ
Facebook Marketing: What is a Conversion Lift?
Meet Carrissa, Experienced Digital Account Manager
We interviewed our strategic social media and digital marketing specialist at Matter Agency to learn more about her digital marketing journey, plus her thoughts on the future of the industry.
Why You Need UGC In Your Social Media Strategy
Here is a breakdown of why you need to add user-generated content to your social media marketing strategy, plus our favourite examples of it, and some top tips on implementing UGC.
Facebook Scam: Your Page Has Been Disabled
Beware of a scam circulating Facebook Messenger in New Zealand today. A Fake Account posed as Meta Business Suite with an upside-down meta logo is sending the following message to business accounts.
Social Sentiment Monitoring: Should you be doing it?
Regional Business Partner funding for social media training.
Did you hear the amazing news? The New Zealand government is extending its helping hand to small businesses, offering funding to boost their growth. Check out some info about the scheme, plus our recommendations for what you can spend the money on!
Meet Emma Tate: A Real-Life Lead Magnet
Sustainability in Digital Marketing: The Cloud, Ads and Greenwashing
As digital marketers in Auckland, New Zealand and all over the world, we need to be conscious of how much data we are storing, saving and hoarding. Not to mention the environmental impact of each post, like and share.
Experienced, Consumer Focused Marketer: Meet Meg Hockly
Have you met Meg? She’s been with Matter, a social media marketing agency in New Zealand, for over 3 years. We chatted with Meg about how she got into social media and digital marketing and how she sees the future of digital marketing. Check it out!
6 Tips for Social Media Marketing in a Recession
Here are 6 tips for using social media in a recession to bring sales, boost brand and ensure your business weathers an economic storm, and comes out strong on the other side.
All You Need to Know about Threads : #1 Social Media App
We answer you FAQ’s about Threads; the world’s fastest-growing, number 1 social media app. We also touch on it’s downfalls, drama between tech giants and how this is pitched as an app of positivity.
We’re hiring!
Want to work at a social media marketing agency in Auckland, New Zealand?
What does the future hold for TikTok?
What does the future hold for TikTok? As NZ’s top social media marketers, we delve into the popular app’s recent legal struggles, and examine if it will stick around in New Zealand.
Why it’s smart to re-use your content
We explain why you should re-use your digital marketing content across multiple channels and how to nail it with little effort.
Social Media trends and how to maximise them in 2023
Kiwis are spending more time engaging with social media than ever before. We break down which trends social media marketers in New Zealand need to be consider as they plan for 2023.
5 social media resolutions your brand should keep this year
Most of us start off the year with a resolution or two. While some of these personal goals might not be that do-able (daily gym visits, anyone?!), when it comes to your brand, here are 5 resolutions that you ought to keep.
Tips for marketing during a recession
As marketers (both agency and client-side), many of us have faced an incredibly challenging last couple of years already... Now, with a recession on the cards for 2023, we’ve pulled together our advice for maintaining a successful marketing programme.
‘Tis the Season (For Social Scams)
While using social media as a marketing tool is generally a fantastic way to support your brand’s marketing goals in a highly agile and measurable way, one of the downsides to this strategy is the risk of having your accounts scammed.